About
A pioneer in mobile beauty experiences since 2008, Meitu’s apps are used by more than 450 million monthly active users worldwide, generating more than 6 billion photos and videos each month. Meitu’s photo and video editing apps use patented facial recognition and machine learning algorithms to map each user's unique facial features; offering the most precise and natural virtual makeup application and retouching for each user’s unique skin tone and facial structure.
Meitu has emerged as the leading digital ecosystem for beauty – encompassing virtual try-on, Augmented Reality experiences, content exploration, trend spotting, makeup tutorials and m-commerce.