Tag Archives: Methodologies

market research
Business and Innovation

5 Market Research Methodologies to Target and Understand Your Chinese Customer

To construct an efficient profitable business in China, one must conduct sophisticated and comprehensive market research. Indeed, it is the process by which one surveys the market and locates a target customer. If a business does not comprehend their consumer, they will struggle to sell their products or services, especially in the Chinese market. Consequently, […]

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